ProMach’s ID Technology Acquires Etiflex, a Leading Producer of Pressure-Sensitive Labels, Tickets, and RFID Labels in Mexico

Apr 22, 2024

CINCINNATI, Ohio, April 22, 2024 – ProMach, a worldwide leader in processing and packaging machinery and related solutions, announced today that it has acquired Etiflex, a leading producer of pressure-sensitive and RFID labels. The addition of Etiflex further expands ProMach’s labeling and coding capabilities throughout North America and represents the company’s first acquisition in the Mexican market.

Founded in 1981 in Mexico City, Etiflex is one of the leading converters in Mexico for variable information-printed labels, tickets, and RFID labeling. The company has an extensive portfolio of label converting solutions that serve a broad range of industries, including food & beverage, textile, automotive, personal care, cosmetics, pharmaceutical, and retail & logistics. Additionally, Etiflex produces tickets, badges, and bracelets for events and transportation.

“We are pleased to welcome the Etiflex team to ProMach” said Mark Anderson, ProMach President and CEO. “Their addition to our business continues the expansion of our label converting capabilities, and it significantly extends our ability to offer a complete portfolio of labeling equipment solutions beyond our existing markets in the United States and Canada.” Anderson continued by saying “This acquisition truly supports our commitment to provide best-in-class labeling and coding solutions and support from a partner that is geographically close to our customers, wherever they are located throughout North America.”

Based in Mexico City, Mexico, Etiflex and its team of more than 500 employees will join ProMach’s Labeling & Coding business line led by Group President Alan Shipman. With go-to-market product brands that also include ID Technology, EPI, Panther, Code Tech, and Greydon, ProMach’s Labeling & Coding business line provides broad solution offerings to customers throughout North America. The company’s vertically integrated product portfolio includes both labels and machinery, which are supported by an extensive network that includes seventeen regional sales and service offices, as well as eight existing label converting facilities. The company’s label converting facilities provide decorative labels for both high volumes or short runs via flexographic and digital capabilities, blank and shell labels, RFID labels, specialty labels, and more.

“The addition of Etiflex to our Labeling & Coding business line continues to underscore the true differentiation of our business by providing exceptional label products and support to our customers, in addition to our labeling equipment,” said Mr. Shipman. “Etiflex brings a trusted industry reputation for providing exceptional quality products, and their geographic footprint will provide tremendous benefits to our current and future customer base in Mexico. With this expansion of our growing label production capabilities and reach, we continue to deliver high quality labels to customers faster, because we’re closer. This means real bottom line benefits for them due to shorter shipping distances – especially for our multinational customers,” Shipman added.

Sergio Shor and Ari Vonderwalde, Co-Director Generals of Etiflex, will continue leading the Etiflex team. Shor will serve as VP and General Manager, and Vonderwalde will assume the role of VP of Operations.

“Joining ProMach’s Labeling & Coding group is an exciting opportunity to continue and expand our original vision that has guided us for over 40 years”, said Shor and Vonderwalde. “Our philosophy has always been rooted in being a true business partner with strong employee connections and development. We are also proud of our long-standing relationships with our customers and suppliers, and this opportunity will reinforce that effort,” they offered. “ProMach has a proven track record of success and a reputation of investing in its companies to leverage everyone’s strengths, offer more complete solutions, and better serve its customers.”

“We are very grateful for all of the support, passion, and dedication the entire Etiflex team has delivered over the past 43 years that took us to this exciting and promising moment,” Shor and Vonderwalde added.

For more information about Etiflex, please call them at +52 55 5354 1723 or visit them online at https://etiflex.com.mx

About ProMach
ProMach is a family of best-in-class packaging and processing solution brands serving manufacturers of all sizes and geographies in the food, beverage, pharmaceutical, personal care, and household and industrial goods industries. ProMach brands operate across the entire production line: processing, filling, bottling and capping, decorative labeling, flexibles and trays, pharma, handling and sterilizing, labeling and coding, and robotics and end of line. ProMach also provides systems and integration including turnkey solutions, design/build, engineering services, and productivity software to optimize production line design and deliver maximum uptime.

ProMach designs, manufactures, integrates, and supports the most sophisticated and advanced packaging and processing solutions in the global marketplace. Its diverse customer base, from Fortune 500 companies to smaller, privately-held businesses worldwide, depends on reliable, flexible, technologically advanced equipment and integrated solutions. ProMach is headquartered near Cincinnati, Ohio, with manufacturing facilities and offices throughout North America, Europe, South America, and Asia. For more information about ProMach, visit www.ProMachBuilt.com and for more information on ProMach Careers, visit www.ProMachCareers.com.

About Wexxar

At Wexxar Bel, corrugated container packaging applications are limited only by the imagination. Our Wexxar case formers and case sealers have been installed in nearly 40 countries and consistently bring customers the lowest cost of ownership and the highest standards of safety. Wexxar also offers the Bel line of corrugated box sealers, tapers, and packing systems as well as the IPAK line of tray and bliss formers, stackers, and sealers systems. As part of the ProMach End of Line business line, Wexxar helps our packaging customers protect and grow the reputation and trust of their consumers. ProMach is performance, and the proof is in every package. Learn more about Wexxar Bel at www.Wexxar.com.

Media Contact
John Eklund | 1-704-944-5340

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